Google Maps has finished it’s property search option, less than two years after the launch.
Google blamed low usage and unforeseen competition due to the “proliferation of excellent property-search tools on real estate websites…we’ve decided to discontinue the real estate feature within Google Maps on February 10, 2011.”
Google stated it’s decision though their blog…saying “We’ve learned a lot and been excited to see real estate companies use Google Maps in innovative ways to help people find places to live…Yet we recognise that there might be better, more effective ways to help people find local real estate information than the current feature makes possible.”
It was always an experiment, as they said…“At Google, one of our key philosophies is to take risks and to experiment…” It still a surprise to see this option go.
